BUILD — WEB APP

MVP / SaaS / AI web apps that start from market analysis

BuiltbyaSeoulNationalUniversity–educatedITfounderwithexperienceraisingKRW900Minearlyfunding,includingVCinvestment.Morethanjustdevelopmentwestartfrommarketanalysisandplanningtodeliverrealbusinessimpact.

BACKED & TRUSTED BY
  • Mashup Ventures
  • BioSleepCenter
  • 서울대학교 OSCAR 캠퍼스타운
  • 영어의숲
THE PROBLEM

The challenges you face when outsourcing development

01

Too much to prep before you even commission

Brief, design mock-ups, wireframes — development hasn't even started and the prep stack is already a mountain. You've got your own work to do; has commissioning itself turned into another big project?

02

Turns out launch is when the real work begins

You finally launched the service you worked so hard on. But without proper user-behavior and bug tracking, the service runs while you only guess where users drop off and where things break. Bugs surface only when users tell you, and as response lags, revenue and trust slip away.

03

At the MVP stage, hard to judge how much is enough

You want to start small — but payment, login, admin: where to stop is exactly where answers diverge. After comparing line-item quote after quote, have you wished someone could help you find the right scope for your stage?

Revenue and user trust that leak month after month can't be rolled back. An overinflated MVP breeds the wrong lessons and derails your decisions. And as time passes, the team loses direction and drifts.

THE SOLUTION

We build products at the right scale — products that grow your business

AS-IS — outsourcing as you've known it
  • Piles of prep to gather before you even commission
  • After launch, only guesses about where users drop off and where bugs surface
  • How much to build into your MVP — every agency answers differently, with quotes all over the map
TO-BE — building your business with you
  • No prep on your end — market analysis and planning, mapped out together
  • User flow, drop-off, and bugs visible as data from day one
  • A founder with an entrepreneur's eye helps you find the right scope for your stage

What makes a LifeOdyssey webapp different?

01

Come as you are — market analysis and planning, mapped out with you

Whatever stage your product is in, come without pressure. We cover the full range — market analysis, planning, design, and development — fitted to where you stand. We set the direction together in our meetings and walk through the key decisions with you. Analysis reports and planning docs come out of the work itself, into your hands.

02

Finding the right scope for your stage — through an entrepreneur's eye

Core features, payment, login, admin — what to build and where to stop, decided together with an IT founder who's raised KRW 900M in cumulative VC funding, matched to your business stage. We design a product with the features and scale that fit the market validation you're after.

03

From day one after launch, you can see where users get stuck — as data

Analytics tracking for user behavior, drop-off, and checkout flow is included in the setup. Where most users leave, why others stay — your next decision rests on data, not gut.

04

You'll know about bugs before your users tell you

Automated detection alerts the moment something breaks, so we notice before your users do. Site stability and user trust grow together.

PROCESS

From planning to launch, owned end to end.

From inquiry to post-launch support, one team owns the project end to end.

Step 1

Free consultation

We sit down together to clarify what you want to build, the budget, and the timeline — and pinpoint the right scope for your stage. It's free.

Step 2

Planning & design

Starting from market and competitor analysis, we lock in a design direction that fits the brand and the product.

Step 3

Development & QA

We share progress every week, run QA on real devices, then prepare handover.

Step 4

Launch & post-launch support

100% account handover + 3 months of free post-launch support + monthly care option for ongoing needs.

If you already have planning or design materials in hand, step 2 can be compressed or skipped.

WHO WE ARE

Team

Seonghoon Choo
Founder

Seonghoon Choo

Founder, LifeOdyssey (ZalaCompany Inc.)

A graduate of Seoul National University's College of Business Administration with 5+ years of IT founding experience. After founding ZalaCompany Inc., he raised approximately KRW 900M in early-stage funding, including VC investment. He oversees every line of the partnership program — becoming a partner for your company's growth.

Lee Gyuri
Design Partner

Lee Gyuri

Design Partner

A 10-year product designer who has been through Brandi (Product Designer), Greenlabs (Product Designer), Seedd (Design Lead), and founding her own commerce brand. She adds professional design and UX across our branding/marketing and build work.

FAQ

Frequently asked questions

We'll create your business's turning point

Request a free consultation now.We'll review and reply by email within 2 business days to set up a time.

Multiple choices allowed

100% client ownership of accounts & source · 3 months of free post-launch support